CASE STUDIES | FORGDDisrupting the Web3 Advisory Industry with a Suite of Self-Service Tools
About the project
– Year: Since 2023
– Duration: On-going
– Engagement type: Founder Designer - Contract
orgd is a Web3 advisory and toolkit platform that supports blockchain projects from launch through growth and optimization. It offers free self-service tools with optional expert guidance and comprehensive educational resources.
With Forgd, blockchain projects can simplify go-to-market strategies, sustain performance, and enhance token and protocol health through both software solutions and personalized services.
– UX Workshops
– 0-1 Brand Design
– UX Research & Strategy
– Information architecture
– Product Design
– No-Code Web Design
Activities
– Brand guidelines
– 0-1 Design system
– Components Library
– Technical Documentation
– User flows & wireframes
– Brand Assets
– Interaction design
Deliverables
“Gone are the days of engaging with five different performance platforms, market makers and financial advisors. Forgd's products and service allow you to own the whole process.”
BEN SPARANGO | HEAD OF ECOSYSTEM STRATEGY - SOLANA FOUNDATIONOutcomes
Since its official release in early 2024, Forgd has gained a solid reputation within the industry, leveraged by its user experience. Even in stealth mode, the platform has grown to a point where:
10+
custom tools, dashboards, and services were released for individual tools available to Web3 projects and market makers.
500+
documented custom components and configurators as part of Forgd’s design system, displaying data in 50+ different formats.
200+
blockchain projects in Solana and Avalanche have adopted Forgd as their go-to platform for tokenomics design, including $TRUMP.
BRAND DESIGNTranslating the vision
The brief was simple: “Let’s build a visual brand that reflects a solid and reliable look while appealing to the craftsmanship of a blacksmith creating something enduring.”
Crafting the Strategy
SHANE MOLIDOR - FOUNDER & CEO"What always impressed me the most was that Lucas is much more than a designer -- he is capable of having highly technical workshops with engineers and business visionaries and crafting a Customer Experience Journey from scratch”
DESIGN & VISUAL SYSTEMSHammering the core structure
There is no UI kit that could support the level of ambition Forgd has.
We leveraged Tailwind and Nuxt UI to create a set of custom core components, from which more robust organisms were developed in tandem with detailed documentation to deliver a front-end dedicated to displaying complex calculations.
THE APPForgd is a command station offering complete transparency.
Forgd’s solutions are scalable and can accommodate any web3 project’s current and future state. Forgd codifies industry best practices and makes them easy for any project to implement into their go-to-market playbook.
DASHBOARD SUMMARY
Tokenomics and beyond
TOKEN DESIGNER
Used by Top-Tier Projects… Seriously
PUBLIC TOKEN PAGE
PRODUCT VIDEOSSee Forgd in action
A series of product videos were produced to explain features of key tools. From storyboarding to video editing, this was a total creative process where Forgd’s CEO was also fully involved.
WEB DESIGNFreeing Up Developers’ Workload with No-Code Production
Forgd is always scaling. New tools and improvements are constantly developed, and developer resources are almost sacred.
To allow the core development team to focus on the product, we decided to implement a high-quality no-code solution using Webflow. This approach enables the design, and marketing team to own a fast-pace website management, reducing the need for ongoing developer involvement better needed on the product side
"I've worked with UX/UI designers on various projects, and I have to say that Lucas has been the best one so far. His design mocks are extremely organized, the flows and transitions are clear, and all edge cases are thoroughly addressed. He consistently provided detailed comments describing how the product should behave. Lucas even went the extra mile by recording videos to explain the product logic and complex flows. Any company would be fortunate to have Lucas on their team!"
– ANTON SOLOVYOV | SENIOR FULL-STACK DEVELOPERMORE PROJECTS
WEB3 • MVP PRODUCT DESIGN • BRANDING • DESIGN SYSTEMHelping an incentivized testnet acquire 1M+ users 2.5 months after launch
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